150+ CLIENTS • 8 YEARS
150+ CLIENTS • 8 YEARS
Win sales with
Win sales with
human
human
human
marketing.
marketing.
I help service businesses build the foundations for high-ROI marketing as a Fractional CMO.
I help service businesses build the foundations for high-ROI marketing as a Fractional CMO.
Humans want
real human stories.
In 2026, marketing has to feel like a friend inviting you on a journey. If it’s not relational, focused, and strategic, it will be like everyone else’s: scattered, robotic, and forgettable.
Humans
want
real human stories.
In 2026, marketing has to feel like a friend inviting you on a journey. If it’s not relational, focused, and strategic, it will be like everyone else’s: scattered, robotic, and forgettable.
Messaging & positioning
Marketing Strategy
MY SKILLSET
I work with service-based businesses with a strong why.
Positioning & Messaging
Marketing Strategy
Quarterly Planning
(01)
Your customer is the
hero of the brand story.
After 8 years as a StoryBrand Guide, I've learned marketing is about tapping the right emotions at the right time. When you show the new identity available through working with you, you create a transformation instead of a transaction.
I work with clients to build their brand story into a playbook that guides marketing, sales, AI skills, and team training.
Define your ideal customer
Developing the profile of your ideal customer is a great way to train your AI and generate content. We'll uncover their desires, problems, values, and more.
Research client language & reviews
Your past clients hold the key to make your messaging powerful. We'll assemble all existing testimonials, gather new ones, and farm the right client call recordings for language, emotions, and wins.
Unslop your copy & craft verbal pitches
After the research is done, the writing begins. Your brand message and offer pitches go in the playbook, as well as extensive AI copy training materials.
Positioning
Marketing Strategy
Quarterly Planning
(01)
Your customer is the
hero of the brand story.
After 8 years as a StoryBrand Guide, I've learned marketing is about tapping the right emotions at the right time. When you show the new identity available through working with you, you create a transformation instead of a transaction.
I work with clients to build their brand story into a playbook that guides marketing, sales, AI skills, and team training.
Define your ideal customer
Developing the profile of your ideal customer is a great way to train your AI and generate content. We'll uncover their desires, problems, values, and more.
Research client language & reviews
Your past clients hold the key to make your messaging powerful. We'll assemble all existing testimonials, gather new ones, and farm the right client call recordings for language, emotions, and wins.
Unslop your copy & craft verbal pitches
After the research is done, the writing begins. Your brand message and offer pitches go in the playbook, as well as extensive AI copy training materials.
Guide focused marketing
that drives consistent sales
Without marketing leadership, it's too easy to try the next flashy campaign and end up with high-volume slop.
Founder Consulting
Early-stage founders, consultants & personal brands
Let's talk through your questions about offer structure, content strategy, and campaign priority together.
Your Marketing Foundations
Growth stage companies with marketing teams
I work as a Fractional Chief Marketing Officer, sifting through each area of your brand and marketing to make sure everything powers sales without trial-and-error campaign noise.
Let's build strategic, human marketing foundations so the people who need you can find you.
SERVICES
Founder Consulting
Early-stage founders, consultants & personal brands
Let's talk through your questions about offer structure, content strategy, and campaign priority together.
Your Marketing Foundations
Growth stage companies with marketing teams
I work as a Fractional Chief Marketing Officer, sifting through each area of your brand and marketing to make sure everything powers sales without trial-and-error campaign noise.
Let's build strategic, human marketing foundations so the people who need you can find you.
MY SKILLSET
Positioning & Messaging
Marketing Strategy
Business Development
(01)
Your customer is the hero of the brand story.
After 8 years as a StoryBrand Guide, all of marketing is calling the right emotions at the right time. When we show the new identity available through working with you, we create a transformation instead of a transaction.
I work with clients to build their brand story into a playbook that guides marketing, sales, AI skills, and team training.
Define your ideal customer
Developing the profile of your ideal customer is a great way to train your AI and generate content. We'll uncover their desires, problems, values, and more.
Research client language & reviews
Your past clients hold the key to make your messaging powerful. We'll assemble all existing testimonials, gather new ones, and farm the right client call recordings for language, emotions, and wins.
Unslop your copy & craft verbal pitches
After the research is done, the writing begins. Your brand message and offer pitches go in the playbook, as well as extensive AI copy training materials.
Positioning & Messaging
Marketing Strategy
Quarterly Planning
(01)
Your customer is the hero of the brand story.
After 8 years as a StoryBrand Guide, all of marketing is calling the right emotions at the right time. When we show the new identity available through working with you, we create a transformation instead of a transaction.
I work with clients to build their brand story into a playbook that guides marketing, sales, AI skills, and team training.
Define your ideal customer
Developing the profile of your ideal customer is a great way to train your AI and generate content. We'll uncover their desires, problems, values, and more.
Research client language & reviews
Your past clients hold the key to make your messaging powerful. We'll assemble all existing testimonials, gather new ones, and farm the right client call recordings for language, emotions, and wins.
Unslop your copy & craft verbal pitches
After the research is done, the writing begins. Your brand message and offer pitches go in the playbook, as well as extensive AI copy training materials.
Web Design
Identity & Branding
Product Design
(01)
Web Design
I create clean, conversion-focused websites designed to communicate clearly and efficiently. Strong foundations, thoughtful layouts, and smart systems shape each project. The final result is a reliable, scalable web presence built to last.
No-code Design
I build flexible, scalable websites using no-code tools, allowing you to manage and update your content easily. This approach ensures faster delivery, smoother workflows, and adaptability.
CMS Integration
I integrate powerful content management systems that make editing effortless. From blogs to dynamic case studies, your content stays organized, structured, and simple to maintain.
Custom Website
Every project is tailored to your specific goals and audience. I craft custom experiences that reflect your brand identity while ensuring performance, responsiveness, and long-term scalability.
Web Design
Identity & Branding
Product Design
(01)
Web Design
I create clean, conversion-focused websites designed to communicate clearly and efficiently. Strong foundations, thoughtful layouts, and smart systems shape each project. The final result is a reliable, scalable web presence built to last.
No-code Design
I build flexible, scalable websites using no-code tools, allowing you to manage and update your content easily. This approach ensures faster delivery, smoother workflows, and adaptability.
CMS Integration
I integrate powerful content management systems that make editing effortless. From blogs to dynamic case studies, your content stays organized, structured, and simple to maintain.
Custom Website
Every project is tailored to your specific goals and audience. I craft custom experiences that reflect your brand identity while ensuring performance, responsiveness, and long-term scalability.
Positioning & Messaging
Marketing Strategy
Quarterly Planning
(01)
Your customer is the
hero of the brand story.
After 8 years as a StoryBrand Guide, I've learned marketing is about tapping the right emotions at the right time. When you show the new identity available through working with you, you create a transformation instead of a transaction.
I work with clients to build their brand story into a playbook that guides marketing, sales, AI skills, and team training.
Define your ideal customer
Developing the profile of your ideal customer is a great way to train your AI and generate content. We'll uncover their desires, problems, values, and more.
Research client language & reviews
Your past clients hold the key to make your messaging powerful. We'll assemble all existing testimonials, gather new ones, and farm the right client call recordings for language, emotions, and wins.
Unslop your copy & craft verbal pitches
After the research is done, the writing begins. Your brand message and offer pitches go in the playbook, as well as extensive AI copy training materials.
Positioning & Messaging
Marketing Strategy
Quarterly Planning
(01)
Your customer is the hero of the brand story.
After 8 years as a StoryBrand Guide, all of marketing is calling the right emotions at the right time. When we show the new identity available through working with you, we create a transformation instead of a transaction.
I work with clients to build their brand story into a playbook that guides marketing, sales, AI skills, and team training.
Define your ideal customer
Developing the profile of your ideal customer is a great way to train your AI and generate content. We'll uncover their desires, problems, values, and more.
Research client language & reviews
Your past clients hold the key to make your messaging powerful. We'll assemble all existing testimonials, gather new ones, and farm the right client call recordings for language, emotions, and wins.
Unslop your copy & craft verbal pitches
After the research is done, the writing begins. Your brand message and offer pitches go in the playbook, as well as extensive AI copy training materials.
I enjoy working with Katy so much. I’ve worked with her across four separate businesses and she knocks it out of the park every time. Her empathy and care shows up in her work; you will feel supported and cared for!
Susan Chen
Vedic Meditation Teacher
FAQ
Questions you might have before we begin.
What do you NOT do?
How do I make my AI marketing better?
What is your specialty in marketing?
What does it look like to work with you?
What kind of clients do you usually work with?
Do you do speaking, workshops, or in-person meetings?
How do I know when I need to revisit my marketing foundations?
Contact
Reach out and I’ll get back to you pronto (this week)
Reach out and I’ll get back to you pronto (this week)
Founder Consulting
Early-stage founders, consultants & personal brands
Let's talk through your questions about offer structure, content strategy, and campaign priority together.
Your Marketing Foundations
Growth stage companies with marketing teams
I work as a Fractional Chief Marketing Officer, sifting through each area of your brand and marketing to make sure everything powers sales without trial-and-error campaign noise.
Let's build strategic, human marketing foundations so the people who need you can find you.